Stainmaster Pet Protect Carpet now available at Milford Flooring!
Stainmaster Pet Protect Carpet now available at Milford Flooring!
STAINMASTER® PetProtect® carpet has built-in stain resistance that won’t wash off. It is made from SuperiaSD™ fiber, a solution dyed nylon 6,6 polymer engineered with inherent stain resistance and built-in color that resists fading. So when accidents happen, you can use hydrogen peroxide-based cleaners without fear.
Reduce Pet Odors
Sometimes accidents happen, and time may pass before they’re discovered. But when you purchase the STAINMASTER® PetProtect® carpet & cushion system, you’re armed with a breathable moisture barrier on the STAINMASTER® carpet cushion that helps prevent spills from penetrating the padding and subfloor, allowing for more thorough cleaning which reduces lingering odors. To realize this benefit, you must purchase STAINMASTER® carpet cushion.
Releases Pet Hair
STAINMASTER® PetProtect® carpet uses proprietary technologies and chemistries applied to the carpet that reduce the force of attraction between pet hair and the carpet, allowing the hair to be more easily removed with normal vacuuming. And anyone with a German shepherd can tell you that’s a breakthrough.
Oh yeah, and did you know that STAINMASTER® PetProtect® is the Official Carpet Sponsor of the ASPCA®?
Milford Flooring Stocks Shaw Carpet Cushion for St. Jude
One of the less glamorous topics about carpet is the pad that goes underneath. You can spend a fortune on a quality fiber and dense carpet, but without the right pad, any carpet will wear more quickly, and increase the chance that your seams will separate. Pad acts essentially as a shock absorber – it cushions the impact of walking across or moving items across your carpet. A carpet with pad cleans better, helps absorb sound and provides a layer of insulation.
Milford Flooring stocks Shaw Carpet Cushion for St. Jude. A portion of all sales of this product go to St. Jude’s Children’s Research Hospital in Memphis, TN. St. Jude’s has helped increase the general childhood cancer survival rate from 20% at its founding in 1962 to 80% today!
Milford Flooring offers Shaw’s Hope and Courage pad.
Courage
- A minimum of 2% of the suggested retail price is donated to St. Jude Children’s Research Hospital
- Excellent performance and comfort through ComfortTouch™
- Antimicrobial treatment
- Features Shaw’s exclusive Dual R2X® Barrier
- 100% recycled content and recyclable
- Contains bio-balanced polymers
- Life of the home warranty to original purchaser
- Adds 7 years to Shaw’s carpet texture retention, quality assurance, and abrasive wear warranties when installed under Anso® nylon or ClearTouch® PET carpets
Hope
- A minimum of 2.5% of the suggested retail price is donated to St. Jude Children’s Research Hospital
- Excellent performance and comfort
- Antimicrobial treatment
- Features Shaw’s exclusive R2X® Barrier
- Environmentally responsible
- 100% recycled content and recyclable
- Contained bio-based polymers
- Life of the home warranty to original purchaser
For more information about St. Jude’s Children’s Research Hospital, click here.
Shaw introduces Life Happens Waterproof Carpet Backing!
Shaw Floors’ new LifeGuard is a carpet protection system that covers the entire product, from face fiber to backing.
Carpets featuring LifeGuard are treated with Shaw’s patented R2X Stain and Soil Resistance Protection, while a patented 100% thermoplastic commercial-grade backing provides a moisture barrier that is highly resistant to liquids soaking into the carpet padding and subfloor.
Shaw’s new WATERPROOF carpet backing!
“Some carpets promise protection against liquid spills and other accidents, including those caused by pets but they don’t address the reality of what really happens when spills occur. Liquids still soak through the carpet backing and spread, leaving stains and potential odors,” said Trey Thames, vice president of residential marketing and product management. “LifeGuard’s patented backing system, on the other hand, keeps these liquids from seeping into the backing making it easier to clean and offering protection against odor-causing spills including pet accidents.”
Shaw’s new collection of carpets featuring LifeGuard comprise the first residential styles to offer a moisture-resistant barrier, according to Thames. Treated with Shaw’s R2X Stain and Soil Resistance System, the collection’s styles are protected against liquid stains and the LifeGuard backing provides an additional level of protection. LifeGuard also reduces wicking of stains and offers consumers more time to discover and clean up spills.
Liquid spills—and pet accidents—can initially go unnoticed and soak into the carpet backing, padding and even the subfloor. Certain liquids, such as pet urine and its distinctive odor, are extremely difficult to remove if not promptly cleaned. LifeGuard styles dissipate these odors, eliminating them in 30 minutes or less, Thames added.
“The R2X protection is also extremely effective in resisting soiling, much more so than topically treated carpets, and the stain and soil resistance won’t wear off even after repeated cleanings,” explained Chris Yarbrough, Shaw’s director of carpet technology and performance.
According to Yarbrough, carpets with LifeGuard are much easier to clean and maintain. R2X protection keeps most liquid spills on the surface for easy removal, and the LifeGuard backing prevents any excess moisture from reaching the padding and subfloor. Even spills that were initially overlooked can be later cleaned thanks to the total fiber and backing protection.
Another LifeGuard advantage, according to the company, is ease of installation. The lightweight, flexible backing system allows installers to easily bend and manipulate the carpet to facilitate installation and it slides easily over the pad. LifeGuard’s backing is also easy to stretch and trim, and cold temperatures don’t affect the installation process.
“LifeGuard carpets are among the most durable luxury styles available. That’s why Shaw is offering unprecedented lifetime delamination, edge ravel, tuft bind warranty,” added Yarbrough.
Surya Area Rugs now offered by Milford Flooring!
Milford Flooring is excited to introduce Surya Area Rugs to the Mount Washington Valley. Surya offers hundreds of different designer labeled area rugs in many different colors, styles and materials. From shag to oriental rugs, Surya offers an area rug suitable for any room of your home. Our in-store display offers 180 different styles, and they offer hundreds more styles on their website. In addition, they offer pillows, bedding, lamps and artwork – again all available from Milford Flooring!
Surya’s goals are to be the go-to resource for coordinating home accessories across a diverse range of lifestyles and budgets and to simplify the shopping process for designers, retailers and end consumers. Surya continues to thrive and has b
een named to the Inc. 5000 list of America’s fastest growing privately-held companies for four consecutive years. Their president, Satya Tiwari, was named a finalist for the 2014 EY Entrepreneur of the Year Award in the Southeast region, and Surya has been honored with numerous awards, including an ICON Honors Award for Technology Innovations, Global Goodness Award and numerous visual display and product design awards.
Surya is a great compliment to our other sources of area rugs including Tuftex, Stanton, Couristan and Thorndike Mills braided rugs, and greatly expands our area rug offerings.
Shaw introduces Floorte waterproof vinyl flooring
Shaw introduces Floorte waterproof vinyl flooring. Floorte™ uses high-definition printing for a hardwood or tile look that is highly authentic. Its FOLD N GO™ locking system is precision-engineered for an easy installation. Floorté™ floors are also strong, durable, flexible—concealing imperfections of the floor beneath—and waterproof, making Floorté™ a great flooring option on and below ground level.
Floorte’s waterproof qualities make it ideal for high-moisture areas like basements, bathrooms, and mudrooms. “We’ve been amazed at Floorte’s waterproof characteristics even after weeks and weeks of testing in the water,” says Drew Hash, director of hard surfaces.Because Floorte is created using high-definition printing, it provides a look that’s highly authentic. It’s designed to emulate the top species and colors of hardwood.“You can get the wood look without the high-maintenance, a product that hides imperfections in subfloors, and an easy click system,” says Natalie Cady, director of hard surface marketing. The fact that it’s waterproof is just icing on the cake.” There are two levels of products in Floorte: Premio and Classico. Classico styles feature 12 mil with AmourBead protectant on its surface and carries a 30 year residential and 7 year light commercial warranty. Premio styles feature a 20 mil product with a lifetime residential and 10 year light commercial warranty. Each style comes in beautiful wood looks featuring realistic sawn-face visuals, painted or wire brushed visuals and longer planks, making it even more beautiful.
